Resources for multimedia storytellers

Key issues in content production, PR management and broadcasting.

The Future of Radio…is Video

By Jared Thompson | November 4, 2020

Experts agree that for radio stations to survive, they’ll need to adopt digital infrastructure and adapt to non-linear channels. To compete in this media landscape, their content will have to serve a wide range of audiences on various platforms. And, to reap the rewards of those channels, many will turn to video storytelling.

11 reasons competitive PR & content teams prefer Blinder

By Caley Wilson | September 9, 2020

“We want to tell great stories ourselves and through the media, to take everyone further behind the scenes than ever before, and to deeply connect our team with fans, viewers and sponsors.” Nearly every pro and college sports team have goals along the lines of the above. But for the communications professionals behind the headlines,…

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The Good, Bad an Ugly of Serving an Entire Industry During a Pandemic

By Jared Thompson | July 1, 2020

Beau White, director of creatives services for the Collegiate Sports Information Directors of America (CoSIDA) joins episode 11 of The Other Side. White discusses the successes and challenges from CoSIDA’s virtual conference, how it’s helping its members affected by the COVID-19 pandemic, and how the organization continues to push ahead with its goals, with a…

The Four Pillars of Looking (and Sounding) Great on Video

By Jared Thompson | June 30, 2020

Looking and feeling your best on camera can make or break your interviews. So, if you’re stepping into video calls for the first time, or you want to get the most out of Blinder’s toolkit, you’re at the right place. Here are a few ways to keep your editing team happy and hungry for more.

Power and Pressure

By Jared Thompson | June 27, 2020

Blinder powers the Washington Post’s innovative oral history of the 2019 Women’s World Cup Champions. “On the one-year anniversary of their march to a fourth World Cup title, this is how — in their own words — the U.S. women’s national soccer team reclaimed the trophy while fighting gender discrimination at home.” It’s not often…

Live stream your Blinder video calls with ease

By Jared Thompson | May 1, 2020

Skip the queue and broadcast calls live. Learn how in less than 9 minutes with this brief tutorial.

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Is this virtual reality? Sports in limbo for WNBA’s Danielle Robinson

By Jared Thompson | April 29, 2020

Three-time WNBA All-Star Danielle Robinson of the Las Vegas Aces shares thoughts on the first post-COVID virtual draft, training in isolation as a pro athlete, joining a new team & what needs to happen to promote women in sports.

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Innovation at Home with Lenoir-Rhyne Assistant Athletic Director Jeremy Zalacca

By Jared Thompson | April 27, 2020

Lenoir-Rhyne University assistant athletic director Jeremy Zalacca joins Blinder’s Jared Thompson on this edition of The Other Side. Zalacca leads the Division II program’s media and PR efforts.

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Scott Styris Joins The Other Side

By Caley Wilson | April 14, 2020

Cricket extraordinaire Scott Styris joins Blinder co-founder Caley Wilson for this special edition of The Other Side.

Workshop: See how content creators are excelling from home

By Jared Thompson | April 12, 2020

Join the Blinder team and special guest presenters for a webinar on Tuesday, April 21, at 2 p.m. ET (United States). What’s my time? Experts in remote work, media relations and media production join to discuss strategies for using Blinder’s remote content management platform to create fresh, engaging content in minimal time (even in isolation.)…