Resources for multimedia storytellers

Key issues in content production, PR management and broadcasting.

11 things we can learn from Sesame Street’s Grover about media interview training

By | April 13, 2021

Even for seasoned professionals, butterflies might still float in the stomach whilst readying for an interview. Only strategic preparation and practice create a confident, and likable, spokesperson.

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What the host of Netflix’s “Inside the World’s Toughest Prisons” can teach us about virtual interviewing

By Jared Thompson | March 31, 2021

Paul Connolly, an investigative journalist from Ireland and host of the first season of Netflix’s “Inside the World’s Toughest Prisons,” offered his tips to online interviewing in a recent “The Podcast.”

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Emirates Team New Zealand wins the 36th America's Cup

Another trophy for the mantel!

By Caley Wilson | March 18, 2021

When we launched our start-up Blinder, one of the first emails I wrote was to Emirates Team New Zealand. I didn’t know how they’d respond – or even if. I didn’t know anyone there. They certainly didn’t know me.

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Blinder’s Best of 2020

By Jared Thompson | January 14, 2021

The conversations that inspired us at Blinder in 2020. #thisisBlinder

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How to Make Your Computer Faster (without Buying or Downloading Anything)

By Jared Thompson | December 20, 2020

It’s a really good time to improve the performance of your computer by leaving the digital traces of 2020 behind. If your system is running slow, regularly crashing or otherwise acting strangely, the first thing you should do is check for Malware.

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Stuff Election News Desk

The Right Stuff

By Jared Thompson | November 27, 2020

Blinder transformed Stuff’s ability to report on the unfolding drama of Vote 2020. We were able to mount a fast-moving 4-hour livestream, at a fraction of the cost spent by other media organisations. This truly was a game-changer!

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Is the Secret to Success Just Being Average?

By Jared Thompson | November 10, 2020

We regularly overestimate our own qualities and abilities in relation to those of other people. This is a condition of cognitive bias termed illusory superiority. You can go read the science for yourself, but I’m here to argue given this condition, achieving success lies not in begin superior but being….well, average.

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The Future of Radio…is Video

By Jared Thompson | November 4, 2020

Experts agree that for radio stations to survive, they’ll need to adopt digital infrastructure and adapt to non-linear channels. To compete in this media landscape, their content will have to serve a wide range of audiences on various platforms. And, to reap the rewards of those channels, many will turn to video storytelling.

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11 reasons competitive PR & content teams prefer Blinder

By Caley Wilson | September 9, 2020

“We want to tell great stories ourselves and through the media, to take everyone further behind the scenes than ever before, and to deeply connect our team with fans, viewers and sponsors.” Nearly every pro and college sports team have goals along the lines of the above. But for the communications professionals behind the headlines,…

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