Resources for multimedia storytellers

Key issues in content production, PR management and broadcasting.

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What do athletes think of Blinder?

By Caley Wilson | July 16, 2022

While Blinder’s technology is driven by communications managers, the thoughts of athletes have heavily-shaped what we’ve created.

Here David Pocock, Will Genia, Reece Hodge and Michael Hooper – from the Australian national rugby team – share their thoughts on what Blinder does for them and the Qantas Wallabies.

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Athletes and the media: We need to talk

By Caley Wilson | June 16, 2022

Naomi Osaka’s decision to skip press conferences at the French Open – and ultimately skip the tournament itself – put a spotlight on the pressures both athletes and the media are under. When powerful stories are shared through the media, it’s a win for all of us. But those stories rarely emerge from press conferences. So, why have so many sporting organisations persisted with them?

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12 tips for better media relations

By Caley Wilson | May 16, 2022

The hunt is constantly on in top-level sport for ways to improve. And as more and more minds have put attention to this space, the concept of ‘marginal gains’ has come into the spotlight.

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Free in November: Custom BlinderStudio template

By Jared Thompson | November 1, 2021

Need an personalized template for your Blinder video recordings? Edit a video in BlinderStudio to earn a free custom design from us!

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David Dixon, Minnesota Vikings

From half a world away, Blinder hits home

By Caley Wilson | October 29, 2021

Well before Jonah Lomu became rugby’s first global superstar another big, powerful kid from South Auckland had everyone talking. He was David Dixon. And he grew up in my hometown of Pukekohe.

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The best of the best

By Jared Thompson | October 26, 2021

The New Zealand women’s rugby sevens team has won a prestigious award, recognising them as the best female team to compete at the Tokyo Olympic Games.

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Newsrewired workshop: Mastering the remote interview

By Jared Thompson | October 20, 2021

Remote interviews, when done well, can work wonders for a busy newsroom looking for high-quality content. That is where Blinder comes in, a platform which allows journalists to coordinate interviews, capture multimedia content and create great stories – all without any party needing new software or skills.

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Naomi Osaka

Is it time to retire the press conference?

By Jared Thompson | September 10, 2021

Is it time for the press conference to retire? By Jared Thompson | Sept. 16, 2021 It’s noon on Monday; time for a free lunch. That’s what weekly football team press conferences felt like when I was working in the University of Oklahoma’s athletics department. Being a championship contender year after year meant nearly three…

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What is the metaverse and are we already living in it?

By Jared Thompson | September 3, 2021

Ever commuted in a self-driving Tesla? Slightly meta. Owned an NFT or cryptocurrency? Very meta. Played Minecraft or Fortnite? Your virtually meta. Conducted a business transaction using only Bitcoin, Zoom and Dropbox? Metaverse.

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