Resources for multimedia storytellers
Key issues in content production, PR management and broadcasting.
What do athletes think of Blinder?
While Blinder’s technology is driven by communications managers, the thoughts of athletes have heavily-shaped what we’ve created.
Here David Pocock, Will Genia, Reece Hodge and Michael Hooper – from the Australian national rugby team – share their thoughts on what Blinder does for them and the Qantas Wallabies.Read More
Athletes and the media: We need to talk
Naomi Osaka’s decision to skip press conferences at the French Open – and ultimately skip the tournament itself – put a spotlight on the pressures both athletes and the media are under. When powerful stories are shared through the media, it’s a win for all of us. But those stories rarely emerge from press conferences. So, why have so many sporting organisations persisted with them?Read More
12 tips for better media relations
The hunt is constantly on in top-level sport for ways to improve. And as more and more minds have put attention to this space, the concept of ‘marginal gains’ has come into the spotlight.Read More
From half a world away, Blinder hits home
Well before Jonah Lomu became rugby’s first global superstar another big, powerful kid from South Auckland had everyone talking. He was David Dixon. And he grew up in my hometown of Pukekohe.Read More
The best of the best
The New Zealand women’s rugby sevens team has won a prestigious award, recognising them as the best female team to compete at the Tokyo Olympic Games.Read More
Newsrewired workshop: Mastering the remote interview
Remote interviews, when done well, can work wonders for a busy newsroom looking for high-quality content. That is where Blinder comes in, a platform which allows journalists to coordinate interviews, capture multimedia content and create great stories – all without any party needing new software or skills.Read More
Is it time to retire the press conference?
Is it time for the press conference to retire? By Jared Thompson | Sept. 16, 2021 It’s noon on Monday; time for a free lunch. That’s what weekly football team press conferences felt like when I was working in the University of Oklahoma’s athletics department. Being a championship contender year after year meant nearly three…Read More