Sports & entertainment PR blog

We discuss key PR issues in sports and entertainment, meet communicators getting rich stories told, and share insights from clients around the globe.

Appreciating the nature of success

By Ross McConnell | October 25, 2016

A few weeks ago I grabbed my smartphone and wrote down this thought: The people who will thrive and inspire in this age are the ones who – despite all the distractions that compete for their attention – manage to connect with and nurture their greatest gifts and passions. 

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12 tips for better media relations in pro sport

By Caley Wilson | October 19, 2016

The hunt is constantly on in top-level sport for ways to improve. And as more and more minds have put attention to this space, the concept of ‘marginal gains’ has come into the spotlight.

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AFL and the media: An interview with Fremantle’s Luke Morfesse

By Caley Wilson | October 10, 2016

Fremantle’s media and comms manager, Luke Morfesse, shares some thoughts on handling media requests and why he uses Blinder. By Caley Wilson.

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