Resources for multimedia storytellers

Key issues in content production, PR management and broadcasting.

SPORT vs. COVID

By blinderhq | July 6, 2021

Although the sportspeople involved may not have been directly impacted by COVID-19, they are able to share their experiences as role models of how they, for example, dealt with uncertainty during their sporting career, stayed motivated during long periods of rehabilitation, and navigated the waves of significant changes including unexpected career transitions.

Athletes and the media: We need to talk

By Caley Wilson | June 15, 2021

Naomi Osaka’s decision to skip press conferences at the French Open – and ultimately skip the tournament itself – put a spotlight on the pressures both athletes and the media are under. When powerful stories are shared through the media, it’s a win for all of us. But those stories rarely emerge from press conferences. So, why have so many sporting organisations persisted with them?

Aaron Rodgers

Why wouldn’t you record all your media interviews? NFL quarterback Aaron Rodgers wants to know

By Caley Wilson | May 1, 2021

Aaron Rodgers sets records in every game he plays. He also records all his interviews. And he’s curious why other athletes, and anyone who talks with the media don’t.

How breaking news teams beat the competition in a post-COVID world

By Jared Thompson | April 27, 2021

Being first matters in news. So why do media organizations lag behind the times in connecting with sources of breaking news? Technology has provided us means to instantly connect with nearly anyone else in the world.

Never reschedule a media interview again

By Caley Wilson | April 25, 2021

Many journalists have cited unanswered calls as a primary pain point. And, as someone who set up interviews with numerous high-profile sports stars, nothing frustrated me more than redoing all the liaison work.

The easiest way to record media interviews in 2021

By Jared Thompson | April 20, 2021

Leading journalists use Blinder to capture video and audio recordings of their media interviews by phone and computer.

11 things we can learn from Sesame Street’s Grover about media interview training

By | April 13, 2021

Even for seasoned professionals, butterflies might still float in the stomach whilst readying for an interview. Only strategic preparation and practice create a confident, and likable, spokesperson.

What the host of Netflix’s “Inside the World’s Toughest Prisons” can teach us about virtual interviewing

By Jared Thompson | March 31, 2021

Paul Connolly, an investigative journalist from Ireland and host of the first season of Netflix’s “Inside the World’s Toughest Prisons,” offered his tips to online interviewing in a recent “The Journalism.co.uk Podcast.”

Emirates Team New Zealand wins the 36th America's Cup

Another trophy for the mantel!

By Caley Wilson | March 18, 2021

When we launched our start-up Blinder, one of the first emails I wrote was to Emirates Team New Zealand. I didn’t know how they’d respond – or even if. I didn’t know anyone there. They certainly didn’t know me.

Blinder’s Best of 2020

By Jared Thompson | January 14, 2021

The conversations that inspired us at Blinder in 2020. #thisisBlinder