Archive for November 2023
How can women’s sports keep the coverage coming?
It’s a golden moment in time for women’s sport, but with 85% of sports media coverage still focused on men, what can women’s sport do to keep their foot on the media coverage throttle?
Read MorePhone interviews are dead, aren’t they?
It’s late 2023 and we’re all familiar now with video calls from meetings with work mates or catch-ups with mum. So it’d be natural to assume that video has become the new ‘normal’ for remote media interviews, too, and that phone calls are almost a thing of the past. But that’s not the case in high-performance sport. So, what’s going on?
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