Archive for November 2017
What happens when athletes just tell their own stories?
When Kevin Durant announced he was leaving the Oklahoma City Thunder to join the Golden State Warriors, he didn’t do so via a press conference or ESPN or the Golden State Warriors.
Read MoreOne-on-one with a former PR director of Sony Music
As a former director of Sony Music Australia – following roles at Warner Music, Festival Mushroom Records and EMI – Frank Varasso knows music publicity well. He’s worked with artists from Prince to Usher, and Armin van Buuren to Sia.
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