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Posts Tagged ‘pro sport’

Why sports teams must adapt to the new media game

By Caley Wilson | December 15, 2016 | 0

There was a time when it was routine for a journalist to gather up the private phone number of VIPs – and call them directly for a comment or interview whenever they became especially newsworthy.

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12 tips for better media relations in pro sport

By Caley Wilson | October 19, 2016 | 0

The hunt is constantly on in top-level sport for ways to improve. And as more and more minds have put attention to this space, the concept of ‘marginal gains’ has come into the spotlight.

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